How to consider your brand before your headshots session:
Are you in St. Louis and gearing up for a headshot photography? I know you're excited to get some great shots to show off your beautiful face, but before you do, let's take a step back and talk about your brand.
Your brand is more than just a logo or a color scheme – it's a reflection of who you are and what you stand for. And as a business owner or professional, it's important to consider your brand before your headshot session. Why? Because your headshot is a key component of your personal brand.
So, let's dive into a few tips to consider your brand before your headshot session:
Identify Your Brand's Style and Aesthetic
What's the look and feel of your brand? Are you a fun and playful brand, or a more serious and professional brand? Do you prefer bright and bold colors, or more muted and subtle tones? It's important to consider the style and aesthetic of your brand before your headshot session, so that your headshots align with your overall brand.
2. Choose Outfits that Match Your Brand
Your outfit can say a lot about your brand. Are you a formal and professional brand? Then a suit or business attire may be the way to go. Are you a more casual and approachable brand? Then a more relaxed outfit may be a better fit. Be sure to choose outfits that reflect your brand and its values.
3. Consider Your Environment
The environment in which you take your headshots can also be a reflection of your brand. If you're a travel blogger, for example, it may make sense to take your headshots in a beautiful outdoor setting. If you're a lawyer, a more formal setting like a law office may be more appropriate. Consider where you want to take your headshots and make sure it aligns with your brand.
4. Think About Your Target Audience
Who is your target audience? What do they care about? It's important to consider your target audience when taking your headshots. If your target audience is more mature, for example, a more serious and professional headshot may be appropriate. If your target audience is younger, a more playful and casual headshot may be a better fit.
By identifying your brand's style and aesthetic, choosing outfits that match your brand, considering your environment, thinking about your target audience, and working with a professional photographer, you can create headshots that truly reflect who you are and what you stand for. Now go out there and rock that headshot session!
St. Louis Brand Example Below: Julia is a saleswoman and her brand is classic, approachable, and trustworthy.
